LOS ANGELES—Porn superstar Riley Reid now peers down at Los Angelenos from a bright yellow billboard near the corner of Hillhurst Avenue and Los Feliz Boulevard just east of Hollywood, in a clever, high-concept advert promoting her newly relaunched official website ReidMyLips.com.
“Reid Everyday” the billboard proclaims beside a picture of a bespectacled Reid looking up from a book. An identical billboard is slated to go up next week on Melrose Avenue.